Practical ideas, concepts and DIY techniques for building a robust web presence

The articles and advice on this site are crafted specifically for anyone who is new to the field of web design and marketing, as well as those who have worked in web design before, but had an unsatisfactory experience. For example:

• A small business owner wishing to increase visibility and sales.
• A young web designer wishing to better understand the practical and ideological aspects of working in the design profession.
• A leader of a non-profit organization searching for inexpensive ways to boost participation and collaboration.

Here, you will find that techno-babble, buzz words and trends are scarce. Instead, the focus is on high-quality, inexpensive DIY tools and techniques that help you to leverage all the web has to offer. In additional, you will find conceptual explanations of design and marketing within the context of the web, which may help you prioritize your efforts and act with precision and intent.

My goal is to empower you to make informed decisions, whether you decide to build your web presence yourself, or work with a web design professional. The result of this: a robust web presence that you are proud of!

About the Author

All articles on this website were written by me, Kristine Jubeck. Having a background heavy in visual art and print design, I learned the ropes of web consulting as a web designer at various companies. Now I have my own business, Pearl Street Studio, where I’ve focused my services on helping individuals, small businesses and non-profits claim and develop their web presence. Along with building websites, I also illustrate and print letterpress images, create beaded things with vintage buttons and design rock show posters.

If you’d like to work with me, please use the Contact page to get in touch. I’d love to hear about your business!